/biz/ - Business & Finance

>>22433294

This is unironically straight from reddit hence the spacing.
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Low hanging items we have been working on are likely obvious: Rewards features, publisher and ads payments, getting sync v2 shipped, crypto wallet enhancement, webcompat, etc.

To address the list:

BAT-sense / publisher ads

Interest was decent from verified publishers when we exposed the ability for publishers to opt-in from the publisher dashboard.

We have an MVP, but want to optimize personalization before we put in the wild. Some of this work was also temporarily paused for stability work.

There are some additional optimizations to the existing User ad units we have work in progress for that has been prioritized higher in queue, as they net better rewards for users and added value for advertisers.

Self-service ad manager

Steady progress on this front. Current advertisers can observe this as recently as last week when we rolled out improvements to the reporting dashboards.

We have onboarded an additional set of partners and advertisers to help us test out self-serve.

This will be the pattern for the near-term.

>>22433399
Here's why:

Self-serve brings expectations of 24/7 availability and support. We are ramping resources to handle this, but it will be iterative.

Being 100% real, our ad delivery is different than traditional ad platforms. The delivery cadence and volume is different (users see a max of 1-5 ads/hr in Brave; outside of Brave, they see 3-5 ads per page load). The matching algorithms are different. The pacing is different. Conversion funnel adheres to physics, but the timing is different when you aren't carelessly shotgunning a ton of ads in front of a person.

Audience cohorts are different, and our audiences are growing each month to be more mainstream.

My point with all this is that there has been a lot of daily collaboration between ad operations (through our managed services team), engineering and with our testers to fine tune defaults for each campaign goal and gauge performance across different categories.

We don't want to rush a release to self-serve for advertisers to begin using, and have them in a situation where they operate based on traditional experience, that may end up setting them up for poorer performance than they would have through managed services. Getting the defaults tuned for different campaign goals takes some time, but ultimately sets our self-serve advertisers up for better success.

We are selling in to more broader advertisers, and are factoring in differences from category performance as we go.

BraveVPN

VPN news soon. Stay tuned. Can't say more just yet.

Apollo release

See: https://brave.com/themis/ and https://brave.com/mjolnir-tooling-for-bat-apollo/

Making progress, but aren't dropping dates yet.

>>22433418
Brave Together:

Working on scaling for a Brave Together release across our channels beyond Nightly (I am working on this with the team now).

You can use Brave Together now, for free, in any Brave Channel at https://together.brave.com - please provide feedback when you can.

Doesn't take too much of a stretch to see how we could work BAT into Brave Together in some novel ways.

BAT SKU work

In progress. Some of this effort was on pause during stability work, but has recently resumed.

Again, want to emphasize the importance of stabilizing what we have in market so we can market the product and introduce additional features with the greatest chance of success. We could release a lot of things on shaky ground and end up doing more harm than good.

We are working around the clock, and sometimes updates on progress fall by the wayside. We can do better, and will work on being more up front on progress.

Will pass along the feedback re: roadmap.

Also encourage people to check our github for release train features and focus:

https://github.com/brave/brave-browser/wiki/roadmap

https://github.com/brave/brave-browser/wiki/Brave-Release-Schedule

Another scoop from today for people wondering what else the BAT token can extend to.

"While the Brave browser represents the first "BAT-enabled application" and is the primary focus of BAT Roadmap 1.0, the team intends to extend the BAT ecosystem beyond the Brave browser. We envision the BAT platform being extended to other web browsers, chat/messaging applications, games and other attention-economy apps via open source mobile app SDKs, connected TV SDKs, etc. (Read more about our upcoming BAT SDK, here.) For more info on the potential areas of expansion, see our Driving User Adoption and Extending the BAT Platform blog post.

The BAT SDK that will allow developers to integrate BAT-functionality (such as privately-matched ads with revenue share) into their own applications, allowing developers to monetize their apps and reward their userbase."

"I don’t want to corner the browser market; I think Brave will have a good growth curve and lots of market share among elite users who are very economically valuable, but BAT is the big play. I want the Basic Attention Token to be used widely, which means we will bring it to other browsers and other attention apps — things like podcast players, or games that have ads in them.” —Brendan Eich

"They are using 3rd world KYC accounts. I can't get into detail for obvious reasons, but it's not for nothing that they stopped the referrals for countries like Russia, India, Vietnam, etc.
Regardless if the people can cash out or not, their publishers who are paying for the ads are getting defrauded. I assure you there are other people who have way bigger operations than I do

Yes that's the easiest way of doing it. Create 300+ browsers, write a script to create join the rewards program for each profile, modify the client.json file's pageProbabilityHistory object with false ad data (this is the part necessary so you get ads according to the category), modify ads_per_day and ads_per_hour to like 10000 and 1000 so you always get ads, and set an autoclicker so it afk clicks every 15 seconds so you get ads.
But that's the stupid way. The best way is to read the code and not even use the browser and make direct calls to their servers. You can emulate 1M+ browsers if you want, always staying below their "fraud detecting algorithms"."

*crickets*

Based man's token

>>22433766
When are we hitting $40(0)?

>>22433814
After we defeat sjws

>>22434021
yikes. might take a while.

I hope Eichposting becomes a /biz/ staple

>>22434240
I hope Brendan Eich becomes a foster-father for lost men online like joe rogan and jordan peterson.

>>22433294

>>22434738
Could land a 747 on that thing.

way too fucking early for saturday thread jesus christ i just woke up and i have things to do today

>>22433294
Memeatlas BATbro checking in. Have a wedding to go to this afternoon but I'll be updating the new BAT page with some fresh memes afterwards.

https://www.memeatlas.com/BAT-memes.html