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/vt/ - Virtual Youtubers


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4104755 No.4104755 [Reply] [Original]

At what point does a Vtuber become successful?
I'm not talking about Hololive numbers here but rather numbers for the industry in general. Is 10K VOD viewers per stream successful?

>> No.4104815

I'd say they're successful if they can reliably make a living off of it.
How that translates to viewers isn't easy to say, since some people have a very high rate of donations even with less viewers. See Flare for example, who makes more money off less viewers.

>> No.4104924
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4104924

>>4104755
If i like it, its successful.
If i don't, it's not.

>> No.4104949

>>4104924
Based Watameposter

>> No.4105505
File: 2 KB, 120x130, watamelon master version.png [View same] [iqdb] [saucenao] [google]
4105505

>>4104924
this sheep fucking said it all

>> No.4106191

Since I think they're a good representation of the industry, I'd like to use some of the Animare girls as an example, in particular Kuku, Ran, Ichika and Haneru.

Their average VOD views for the last 10 streams are:
Kuku - 9.3K, I removed the CR cup streams as they're a special event
Ran - 6.7K I removed a special Animare collab that counted for 42K viewers
Ichika - 10,4K without the two special 774 collabs
Haneru - 20,7K, I left her collabs as that's one of Haneru's main content

Regarding superchats:
Kuku has $117 730 total superchat and $8663,02 for the past month
Ran has $85 999 total superchat and $3470,81 for the past month
Ichika has $104 700 total superchat and $4576,21for the past month
Haneru has $669 830 total superchat and $10009,46 for the past month

What about it? Would you say that they're successful?

>> No.4106471

>>4106191
Corporate chubas complicate the equation because they give an unknown amount of their revenue to the company and may receive an unknown aount of support.

Indies get the full amount after taxes and youtube take, so it's a lot more straightforward.

>> No.4106748

>>4104755
10,000 VOD views is pretty good because it means you can probably go part time or even full time depending on your situation. It just depends on if you can set up a merchandise shop for your fans to support you by buying from it or if you're getting the 1% growth per stream/video/post that Instagram accounts popularized.

>> No.4106938
File: 97 KB, 220x207, sshot-2021-05-19-17-07-39.png [View same] [iqdb] [saucenao] [google]
4106938

If i like it, its successful.
If i don't, it's not.

>> No.4107017

>>4104755
If they can fully support themselves with vtubing full time.

>> No.4107422

>>4104755
If money made is greater than money spent, then that's good enough.

>> No.4109066

>>4104755
If she's not in hololive, she's not successful. End of story.

>> No.4109126

>>4104755
>10k
Please step out of the holobubble.

>> No.4109127

>>4104755
If you can get at least 100$ each stream

>> No.4109238

>>4106191
You can't remove special events from view count but count supers, some of which were from the events

>> No.4109406

>>4106471
>Indies get the full amount after taxes and youtube take
Eh...they still have to invesest and cover costs that would usually be handled by the corpo. At the same time, how do you factor in 100k subs on debut in the monetary equation?

>> No.4113294

>>4109238
True enough, although the collabs don't usually get that much superchat compared to the video views. I left them in because they indicate roughly how much money they make monthly

>> No.4113365

>>4106748
No.

Those are trash numbers

Holos get 100k on a BAD day
Get your filthy indie tier shit out of here.

If they can't get Holo numbers then they deserve to graduate

>> No.4113414

>>4113365
>All but 100 vtubers graduate

>> No.4113417 [SPOILER] 
File: 427 KB, 1080x756, 1621820749471.png [View same] [iqdb] [saucenao] [google]
4113417

10M+ Subs & TV Shows

>> No.4113693

>>4104755
Retards here will tell you that if someone had fewer numbers than Hololive then they failed and will be graduated soon.

It's like telling someone who made $1 million per month are soon to be bankrupt because they think successful is on the Jeff Bezos and Musk level. Anything less than that are failed bunch.

>> No.4113777

>>4104755
As someone said, it really varies from indie to corporate,and how the vtuber get their income
If we're talking solely about numbers, I'd say that 100+ average live viewers is good for a indie and 500+ successful without doubt
VOD viewers are a bad measure

>> No.4113882

>>4113417
Not a VTuber, election tourist
>>>/co/
Kill yourself.

>> No.4114101

>>4106191
Super chat numbers are peanuts. The real money is not made by the SC numbers. Number fags need to understand how the business model actually works.

>> No.4114236 [DELETED] 

>>4113693
>Imagine comparing yourself to absolute trash instead of people who are better and more successful than you

This is why people don't care to better their lives, they become too complacement with just skating by instead of actually improving

>it's okay that I can't draw the Mona Lisa, as long I'm not bad enough to only draw stick figures

>i'm fine with my $7.50/hour job because at least I'm not scrouging trash cans for my next meal

People like you who are content with complacency disgust me. Vtubers should not be content with just getting 100-1000 viewers when there are a plethora of other streamers that get even more than the highest viewed Holos.

>> No.4114369

>>4114101
The numbers that matter aren't disclosed or are unreliable, SC is what we have to work with

>> No.4114545 [DELETED] 

>Imagine comparing yourself to absolute trash instead of people who are better and more successful than you

This is why people don't care to better their lives, they become too complacement with just skating by instead of actually improving

>it's okay that I can't draw the Mona Lisa, as long I'm not bad enough to only draw stick figures

>i'm fine with my $7.50/hour job because at least I'm not scrouging trash cans for my next meal

People like you who are content with mediocrity disgust me. Vtubers should not be content with just getting 100-1000 viewers when there are a plethora of other streamers that get even more than the highest viewed Holos.

>> No.4114666

>>4113693

>Imagine comparing yourself to absolute trash instead of people who are better and more successful than you

This is why people don't care to better their lives, they become too complacement with just skating by instead of actually improving

>it's okay that I can't draw the Mona Lisa, as long I'm not bad enough to only draw stick figures

>i'm fine with my $7.50/hour job because at least I'm not scrouging trash cans for my next meal

People like you who are content with mediocrity disgust me. Vtubers should not be content with just getting 100-1000 viewers when there are a plethora of other streamers that get even more than the highest viewed Holos.

>> No.4114722

>>4114236
>>4114545
>>4114666
Why are you doing this?

>> No.4115409

>>4104755
Why do you like numbers so much? The best chuuba are indies that does this for fun as a hobby

>> No.4115695

>>4104755
If they have Holostars numbers, they are doing fairly well.

>> No.4116164

>>4104755
Success is always just a vague and subjective metric, so it depends on how they themselves would measure it, what their goals are and when they would be satisfied.

I'm leaving aside the "I just want to stream for myself as a nice distraction" hobbyists aside, also those who'd only give nebulous "I just want to make my fans happy" non-answers.

For most people, success would be reaching the "can quit my day-job" level. For some people that would already be the end and enough, and a few others are driven further by personal ambitions beyond just self-sufficiency into some vague idea of "stardom" or whatever.

But let's stay on the money thing, because that is the most basic issue at the heart of most of it, and without enough money you'd not be able to continue streaming anyways (unless you have a source of income to pull from elsewhere). Every other numerical measure of success is just incidental to this basic root then. Views? Only matter insofar as more views mean more ad impressions, therefore money. Subs? More subs are only important as for they're supposed to bring in more views, and what are those good for? Right, money. (as an aside, a big enough level of subs and views can also start landing you sponsorship deals, which again you guessed it, means more money). Memberships and Superchats? No one needs to ask, directly money.

As for what amount of money is "enough" (to do whatever you want to, whether it's quitting your day job at the least, or buying a villa at most) depends on your expectations and preferences. Is 1000 bucks a month enough for you to live off of? 3000, 5000 bucks rather? Or do you want to make five figgies like the very tippy top of Vtubers? It all depends on your individual goal for "success".

>> No.4116231
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4116231

>>4115409
agree

>> No.4116354

>>4114666
You're right but it shouldn't be about views but instead about quality. Right now the vtuber industry doesn't feel like its based off quality because a Holo instantly gets 100k subs before her debut, does that sound like a hardworker to you? Success in this industry only requires you to have exposure not quality.

>> No.4116536

>>4104755
Suisei said that when she had 1000 subscribers when she was indie said that those are really good numbers. Do what you want with this info

>> No.4116582

>>4104755
When she's at constant risk of being forced into retirement due to some non-controversy

>> No.4119442
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4119442

nice number, I guess

>> No.4125904

>>4116164
I'd say 1500 bucks a month is the minimum to be able to live off vtubing

>> No.4126044

If it puts food on a table and pays the bills, it's successful.

>> No.4126140

Coco and Watame had a discussion about this a long time ago - https://youtu.be/dOPmdqaz444

>> No.4126329

>>4104755
first layer of success is to make it a full time job, second layer is to have exponential growth where no matter what content you make the third and most important layer is to either have enough paypigs or sponsorships to crate a saving account you can retire on.
Most Vtubers are stuck before the first layer and the reason corpo sellout is a good option is that its a shortcut past it. If you can pay your bills you made it past 90% of all vtubers.

>> No.4128783

1 Million Club

1. Gura (Oct 22, 2020)
2. Korone (Nov 1, 2020)
3. Fubuki (Nov 5, 2020)
4. Pekora (Dec 4, 2020)
5. Aqua (Jan 13, 2021)
6. Marine (Jan 18, 2021)
7. Mori (Jan 25, 2021)
8. Haachama (Feb 10, 2021)
9. Amelia (Feb 11, 2021)
10. Coco (Feb 17, 2021)
11. Rushia (Mar 2, 2021)
12. Noel (Apr 12, 2021)
13. Okayu (Apr 17, 2021)
14. Miko (Apr 30, 2021)

Upcoming (over 900k):
15. Ina
16. Kiara
17. Matsuri
18. Suisei
19. Subaru
20. Ayame


2 Million Club

1. Gura (Jan 18, 2021)

>> No.4129510

>>4126329
>If you can pay your bills you made it past 90% of all vtubers.
Make that 99%. Aside from hololive and nijisanji, other chuubas and agencies stream at part-time friendly hours.

But at what point does vtubing pay the bills? Among the holos, I think Towa held another job before going full-time hololive. I think its safe to assume that around the point she switched full-time is when vtubing started to pay the bills. This was early in the boom so the numbers predate the inflation. It definitely wasn't something insane like 1M subs, 20k viewers, and 100k VOD views in a day, which Towa can't achieve even now. When that point was, I don't know. Ask a kenzoku.

>> No.4129677

>>4104755

thats hard to say. i think theres many factors that play into it. superchat earnings, memberships. stream attendance, viewership, subscriber numbers. but is say if you consistencly hit over 5k live viewers you made it.

>> No.4129705

>>4129510
Holos receive a regular wage.

>> No.4130038

>>4104755
Ignore all the numbers, you've made it as a chuuba when you have people willing to tell you about every negative event in their life, create content like openings and stream overlays at a professional level for free and schizo post about you on /vt/

>> No.4130151

>>4114666
>Vtubers should not be content with just getting 100-1000 viewers
You shouldn't be content with being in the top 1% of vtubers? How the fuck is that being content with mediocrity?
>when there are a plethora of other streamers that get even more than the highest viewed Holos.
The demographic that watches vtubers is much smaller, not to mention the vtuber audience spends a lot more money vs 3DPD viewers

>> No.4130401

>>4129705
From what little anons know of the initial contract from holos, Cover treats vtubing as a part-time job with part-time wages. But income is supplemented by superchat and merch. Towa held a job. Gen 5 held part-time jobs too but the numbers came too fast and they quit those as fast as they could. Lastly, except for Roberu, all of holostars held another job or was in university.

Roberu could be an example of when success hits. But I'm not sure if last year counted. He did live off vtubing but he shared expenses with actual roommates. It's not like the girls who had a choice not to bother. So maybe Roberu's approaching the tipping point or have done so recently. He seems to be able to focus more on his networking reps instead of his daily streaming reps nowadays.

>> No.4130843

>>4126140
Oh, that's a really good clip. I know that Coco is based, but seeing her consoling Watame is very kino. Thanks, anon.

>> No.4136980

>>4128783
the last time the milestone was any hype (besides the number itself) was the Pekomama collab...

>> No.4141424

>>4136980
True, it's more of a "oh another one made it" type of deal now

>> No.4142444

>>4104755
Depends on the vtuber's location and standards.
A frugal person living in a country so cheap that Bezos can buy it with his pocket change can probably live a comfortable life with just ~$500 in donations per month, while a SanFran-dweller who wants luxury for luxury's sake might not be satisfied with $30K.

>> No.4146081

>>4106191
I've heard that Ran was getting more depressed as the months went by and her superchat continued to decrease

>> No.4146149

When she meets her goals, whatever they may be.

>> No.4146705

>>4130843
Cheering up a Watame that thought she wasn't doing well because she was comparing herself to Coco, even.

>> No.4149465

>>4130843
Coco is(was?) unironically one of the best vtubers. EOP think she's just a reddit dragon, but when streaming for a Japanese audience she's peak kino.

>> No.4150251

>>4109126
>reading comprehension
Holo VODs have regular 6-digit viewership rate on average.

>> No.4150548

>>4130151
>You shouldn't be content with being in the top 1% of vtubers?
You mean top 1% of live streamers, right?

>> No.4150989

>>4104755
Generally speaking you can make a living as a streamer once you net about 500-1000 concurrent viewers regularly. If you live in a cheaper place then lower numbers like 200-300 would work. If you're a socal retard then you probably need a couple thousand viewers.

That's assuming like 25-40% sub/member rate, being ad friendly on vods and getting somewhat regular donations.

>> No.4151169

>>4150989
That doesn't seem too hard. How many hour/week for that?

>> No.4155728

>>4129510
>But at what point does vtubing pay the bills?
It's a blurry line. I watch chuubas with 300 and 3k live viewers, the former says she can live on it and the other has to cheap out on food because of how little she makes vtubing.

>> No.4163994

>>4155728
Different people have different circumstances and living expenses.

>> No.4165471

>>4104755
Exclusive product sponsorships by big companies, mainstream media exposure, doesn't need collabs to get high views.

>> No.4169678

>>4106191
Nice anon, a comparison that isn't hololive or nijisanji about success. Funny how there's no one trolling about it btw.

>> No.4170052

>>4150989
Exactly, which is why it's hilarious when people here act like these numbers are bad.

>> No.4173473

>>4104755
I'd say top 5% seems already pretty successful. So about 50 viewers average and 1k5 vod views. You already made it far far more than the vast majority.

>> No.4173686
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4173686

>>4104755
>>4150989
>500-1000 concurrent viewers regularly
Rose always had between 50~150 viewers, 200 at most, and around 1K view vod only, and already made 24K USD in superchat in 8 months not counting offstream donations which she got quite a few https://playboard.co/en/channel/UC6f0o2GF3jyvTHKCx02YBqQ/superchat
That's not counting her memberships , twitch subs and streamlab donations which are about 2500$ this month only https://streamlabs.com/youraveragerose1/tip

Beatani is also close to 10K USD in like 2months

So you can definitely make a decent living with far far less than 500 viewers, even with less than 200.

>> No.4179304

>>4104755
Absolute indisputable answer: Earn 125% of the cost of living.

>> No.4182606

>>4173686
Nice for them, I didn't expect that they earned so much. Are they in a company?

>> No.4182640

>>4182606
Nah they're indie, Rose was the first EN indie to get big traction back in /hlgg/ time (an made the first months of /wvt/ back when it was just about her, Nina, Mocca and Mushi).
Beatani is an JP indie talking english, who came to /vt/ like 1~2 months ago

>> No.4182676

>>4182640
Got it, thanks for the info

>> No.4182846

>>4179304
True.

I've been watching a certain jp vtuber for 3 years now. Barely any viewers (always under 150, usually around 50), barely any superchats whenever I'm watching. Does not care. She keeps streaming 3 or 4 times a week and pumping out merchandise. I'm guessing memberships probably play a huge part into keeping the hobby afloat, but it's hard to tell without hard numbers at hand.

>> No.4183006

I always see posts about how SC are peanuts and the real money is elsewhere. But where, exactly? Views have a pretty well defined $/1000 views and it's depressingly small. Many, many streamers have been over this ground and if you are getting $1/1000 views you are doing great.

Merch might return a better percentage but do people really think fans are spending an order of magnitude more on merch than SSc/membership? Why would they? Top Holos are making 500K+ a year in SC, how many acrylics do you think they have to move to come anywhere near that profit wise?

The real unknown is corporate sponsorships but realize that corps can buy ads through youtube, so if they are going to spend x2, x5, x10, x100 what they would on a simple ad buy there better be a good reason. Having every Holo play literally weeks worth of Monster Hunter, with member involvement, that probably cost a pretty penny for Capcom. But if anyone has any real numbers, I'd be curious to see them. Corporations aren't afraid to shell out money on marketing but they don't want to waste it either. The idea that some random Niji with a sub 100K view/video average is making huge bank off sponsorships seems... way out of line with the rest of the streaming ecosystem.

>> No.4183216

>>4183006
It's mostly an argument to blur things out and refute someone using SCs to show how well X is doing vs Y, defenders of Y will say the metric used (SCs) doesn't matter.
Merch is really overrated aside from the top names, like the top 0.01%. Most indies that sell merch either earn basically peanuts and lose money in some cases. Urara from Tsunderia had a good segment about this.
Ads is peanut, once again even for the top earners it's ridiculous compared to even a portion of their SC.
Sponsorship sure, but honestly there are not that many sponsorships.
So really, donations/membership is the biggest revenue by far.

>> No.4186031

>>4183006
It's a lot easier to get corporate sponsorship than reach Coco-tier superchat.

>> No.4186771

>>4183006
>Merch might return a better percentage but do people really think fans are spending an order of magnitude more on merch than SSc/membership?
Some merch has a Bandcamp-like "boosting" system. You can choose to pay more than the minimum price and all the excess money goes directly to the vtuber.

>> No.4186861
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4186861

>>4104924
Sheep post best post.

>> No.4186955

I don't think it's possible to make these numbers anymore. You either have to be extremely good at an autistic flavor of the month game, be female, or have been making pre-existing content with a pre-established audience for years before hopping on the chuuba train.

>> No.4187230

>>4104755
when you are able to make a living wage

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